Hkrun lam hte bai gawgap ai lam: Block myit masa hpe madung tawn ai Industrial Design rawt malan lam
RELX Creator Series a rawt malan ai lam kaba dik htum gaw, e-cigarette unit hpe lawt lu ai hku hpawng de mai ai gawgap ai arung arai ni hku nna garan ginhka ai modular design hta rai nga ai. Masha ni gaw magnetic interface hku nna n bung ai arung arai, nsam, magam bungli ni a module ni hpe shinggyin la lu ai: aluminum alloy hkum hkrang hpe hpun hte galaw da ai, nhtoi htoi ai button ni hpe n-gun ja ai shingnip kata de bang da ai, shing nrai, tengman ai-time vaping data hpe madun na matu mini display screen pyi nga ai. Ndai "LEGO- zawn re ai" hpawng chyawm ai myit masa gaw, e-cigarette hpe madang masat da ai hpaga lam arung arai kaw nna, tinang hkum nan a hpaji hparat a matu mawdaw langai mi de galai shai kau ya ai.
Gamification mahkrum madup: Scene hpe arung arai ni kaw nna ginsup hpa ni de jat wa ai
Jigsaw series a madung shingjawng lu ai atsam gaw shi hkum nan-gawgap da ai "hardware + content" shingra tara hta rai nga ai. Ndai app hta 3D modeling tool hpe bang da ai-lawm da ai, dai gaw lang ai ni hpe tinang ra sharawng ai hkrang ni hpe upload galaw lu nna, wuhpung wuhpawng me jaw ai hta shang lawm lu ai; awng dang ai design ni hpe mass- galaw shapraw na ahkaw ahkang nga ai. Ndai UGC (user-generated content) hkrang gaw e-kani nanghpam hpe asan sha nga ai nicotine lu sha ai arung arai kaw nna shinggyim wuhpawng a arawn alai ni lawm ai hpaji rawng ai shara de gram lajang ya ai.
Grau nna myit yu hpa gaw shi a "blind box" ngu ai htuk sha ai mahkrum madup rai nga ai. Madung hkrang gaw, asan sha mu lu ai shell hpe lang nna, kata na circuit board hpe cyberpunk aesthetic hte galaw da ai. Makoi da ai lam ni hpe hpaw na matu, n bung ai bungli module ni hpe (ambient lighting hte vibration feedback zawn re ai ni) shinggyin tawn da mai ai. Ndai "gamification" gaw hardware bungli galaw ai lam hpe ramma ni a myit masa ra kadawn ai lam ni hpe "hkawm sa ai" hte "awng dang ai ladat ni" a matu hkrak sha yaw shada ai.
Ga law hkat ai lam hte awng dang lam: Tara Upadi Red Lines npu hta rap ra ai lam hpe tam ai
E-kani hpaga lam hta shawng nnan na "toy-like" ngu ai arung arai langai hku nna, Cube series gaw grai sawng ai bawngban hpawng ni hpe shabyin ya sai. Madi shadaw ai ni kam ai gaw, manu jahpu manu hpe jat ya ai hku nna manu jahpu majan a hkalem hkalau lam ni hpe atsawm sha koi lu ai; rai tim, ningmu jahpaw ai ni gaw, modular design gaw asak n hpring shi ai ni dai product hpe lu la na matu hkrit tsang hpa byin wa na hpe myit tsang nga ma ai. Dai hpe mahtai jaw na matu, RELX gaw makawp maga lam lahkawng hpe galaw wa sai: module yawng hpe galaw na matu app hpe hkan sa ra ai, n kaja ai vaping frequency hpe mu ai shaloi, child lock function gaw shi hkum shi lock galaw ya ai.
Market feedback hku yu yang, Cube series gaw n-gun n rawng ai kani nanghpam lu sha ai ni hte n-gun rawng ai ni law law hpe awng dang ai hku hkap la lu sai hpe mu lu ai. Data hku yu yang, shi hpe bai mari ai lam gaw, htunghking arung arai ni hta 40% grau law ai, 30% lang ai ni gaw, shanhte mari na myit jasat gaw, nicotine ra kadawn ai lam hta grau nna, design kaw na pru wa ai ngu tsun ma ai. Ndai lam gaw e-cigarette hpaga lam a matu lam nnan hpe madun dan ai rai na re: kani nanghpam hpe hkang zing ai tara ni grau ngang kang wa ai hte maren, arung arai hpaji ningnan hku nna "n hkru n kaja ai" gat lawk hpe hpaw shabawn ai gaw, ya nga ai gat lawk garan gachyan ai lam hpe sha shingjawng ai hta grau nna myit mada shara nga ai rai na re.
Htunghking masat kumla ni: Subculture kaw nna Mainstream Aesthetics de lai di lu na matu shakut ai lam
Cube series a awng dang ai lam gaw madung hku nna RELX a subcultures ni a jai lang ai code ni hpe hkrak hkrak decode galaw ai lam rai nga ai. Shi a product hpaw poi hpe Shanghai TX Huaihai-"ramma ni a n-gun atsam a ginjaw" ngu shamying ai n-gun ja ai shara langai mi hta galaw ai rai nna, graffiti sumla ka sara ni hte lam ntsa ka manawt hpung ni hpe rau-content galaw na matu saw shaga ai, dai product nnan hpe hpaw shabra ai lam hpe immersive trend exhibition langai mi de galai shai kau ya ai. Ndai limited-edition "Neon City" ngu ai sumla hkrung hpe Dewu app kaw shapraw ai hte kalang ta dut sha kau sai, bai dut shabra ai manu gaw 200% jan rai nna, shinggyim wuhpawng gumhpraw hku nna manu dan ai lam hpe madi madun nga ai.
Grau sung ai lachyum gaw, e-cigarettes gaw "tsi htu ai hpe jahkring kau na kaga ladat ni" ngu ai langai sha re ai labau kaw na lawt lu wa ai lam hta rai nga ai. Cube series gaw, n-gun ja ai ginsup hpa ni, e-sports, hte lam ntsa htunghking ni hte matut mahkai wa ai shaloi, myit masin manu dan ai lam hpe grau nna gun hpai hpang wa ai: hpaji hparat hpe madun dan ai, langai hkrai a lamu ga jarit hpe sawk sagawn ai, mungkan prat hpe ninghkap ai htung lailen hpe pyi hkam sha ai.
Daw dan lam
RELX Creator pru wa ai gaw, e-tsi mawan ni a panglai hpraw de hpan da ai bawm hpe jahkrat bang kau ai hte bung nga ai. Dai gaw, bungli galaw ai lam hta ra kadawn ai lam ni hpe tup hkrak hkap la ngut ai hpang, myit masin ra kadawn ai lam ni gaw majan ginra nnan tai wa na re ngu ai hpe hpaga lam hpe shadum ya nga ai. Ndai chyam dinglik ai lam a jahtum na manu gaw, jak kade dut ai hta n rai na re, raitim, asan sha re ai tengman ai lam hpe sakse madun ai hta-kaja dik ai arung arai ni gaw, galoi mung, "Ndai gaw ngai hpe hkum tsup hkra chye na ya ai" ngu tsun lu ai arung arai ni rai nga ai.
